Reinventing the Business Presentation
The business presentation has become a near-universal tool for selling ideas and products. More than 30 million PowerPoint presentations are given every day. Some of those presentations may actually...
View Article5 Tips for Injecting Personality into Your Online Presentations
This article was originally produced for the Content Marketing Institute blog and published there on December 19, 2011. We hope you find these tips useful! At the heart of every great presentation is a...
View ArticleLoud and Clear: Help Viewers Get The Message with Flipped Video
Retention. It’s one element of learning the teacher cannot control. Educators from to grade school through technical training programs and universities use well-known tools to help the learning process...
View ArticleLiven up! Bring Your On-Demand Training Content to Life (Webinar March 22,...
On-Demand Learning is Huge. We know it’s becoming a widely-discussed topic in education and in the technology world, but because the audience for e-Learning spans the globe, it is literally huge. The...
View ArticleStars of the Inbox: 5 Steps to Better Email Engagement with Video
Email. I once wrote about it sticking around much longer than anyone would guess, and I stand by that today. It was once believed that text messaging, mobile devices and social media would make email...
View ArticleGet the Attention you Deserve: 3 Tips to Track Webinar Engagement
“Hi, I’m Kelly from YourLogo. You recently attended our webinar, Attract Business with YourLogo. How did you like the presentation?” Prospect A: “Well, Kelly, I’m sorry – I only saw a few minutes...
View ArticleThe B2B Video Summary: 5 Tips To Make Viewers Demand More
Ever get to a movie at the scheduled time, and it just begins? Of course not. Usually, you are treated to instructions about not smoking, talking, and texting. Then there might be a public service...
View ArticleContent Will Not Save You: Conversion Is What Matters
Content. The concept has been central to communication since the first cave-dwelling entrepreneur tried to show off his new invention: the wheel. The instant he was asked what it was, why it was...
View ArticleWhat Do Webinar Viewers Want? 8 Rules For Meeting Expectations
If all your webinars are laid end-to-end, you’re gonna need a lot of drinking water! But seriously, you’ve created and delivered hours upon hours of online presentations. Some of them got a lot of...
View ArticleFlip the Webinar: How the Flipped Classrooom Model can Reinvent the Webinar
While webinars have become commonplace in both learning and marketing, the parade-of-slides-with-disembodied-voice format is getting old. Isn’t it time we reinvented the webinar? What can we learn...
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