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Reinventing the Business Presentation

The business presentation has become a near-universal tool for selling ideas and products.  More than 30 million PowerPoint presentations are given every day. Some of those presentations may actually...

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5 Tips for Injecting Personality into Your Online Presentations

This article was originally produced for the Content Marketing Institute blog and published there on December 19, 2011. We hope you find these tips useful! At the heart of every great presentation is a...

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Loud and Clear: Help Viewers Get The Message with Flipped Video

Retention. It’s one element of learning the teacher cannot control. Educators from to grade school through technical training programs and universities use well-known tools to help the learning process...

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Liven up! Bring Your On-Demand Training Content to Life (Webinar March 22,...

On-Demand Learning is Huge. We know it’s becoming a widely-discussed topic in education and in the technology world, but because the audience for e-Learning spans the globe, it is literally huge. The...

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Stars of the Inbox: 5 Steps to Better Email Engagement with Video

Email. I once wrote about it sticking around much longer than anyone would guess, and I stand by that today. It was once believed that text messaging, mobile devices and social media would make email...

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Get the Attention you Deserve: 3 Tips to Track Webinar Engagement

“Hi, I’m Kelly from YourLogo. You recently attended our webinar, Attract Business with YourLogo. How did you like the presentation?” Prospect A: “Well, Kelly, I’m sorry – I only saw a few minutes...

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The B2B Video Summary: 5 Tips To Make Viewers Demand More

Ever get to a movie at the scheduled time, and it just begins? Of course not. Usually, you are treated to instructions about not smoking, talking, and texting. Then there might be a public service...

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Content Will Not Save You: Conversion Is What Matters

Content. The concept has been central to communication since the first cave-dwelling entrepreneur tried to show off his new invention: the wheel. The instant he was asked what it was, why it was...

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What Do Webinar Viewers Want? 8 Rules For Meeting Expectations

If all your webinars are laid end-to-end, you’re gonna need a lot of drinking water! But seriously, you’ve created and delivered hours upon hours of online presentations. Some of them got a lot of...

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Flip the Webinar: How the Flipped Classrooom Model can Reinvent the Webinar

While webinars have become commonplace in both learning and marketing, the parade-of-slides-with-disembodied-voice format is getting old. Isn’t it time we reinvented the webinar? What can we learn...

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